Find great deals on great tools.
I’ve compiled a list of some resources that I have found incredibly valuable in my own self-employment journey.
I’ll do my best to keep this page updated with the latest deals and promotions during the Black Friday season. But I would gladly pay full price for anything on this list (a discount just a bonus)!
Education & Community
It’s like Netflix for entrepreneurial audiobooks! LIT Videobooks offers all access to their catalog of book summaries presented by the authors themselves. The videos are incredibly well produced, and the visuals and case studies are proven to help increase retention.
Learn how to grow a message-based business alongside a tight-knit community of like-minded entrepreneurs. Platform Launchers teaches a grounded approach to turning a blog, podcast, YouTube channel, or other channel into multiple streams of income. The weekly member calls and online community offer the accountability and encouragement you need to take meaningful action.
DigitalMarketer.com offers some of the best training on paid search, email marketing, social media, community management, and more. Check out their growing library of courses and workshops taught by industry pros, and learn the skills and strategies you need to stay sharp in a quickly evolving marketing landscape.
Pat Flynn is my spirit animal. First of all, if you aren’t already familiar with the Smart Passive Income podcast, subscribe to the show right now! Then check out some of the amazing trainings that Pat and his team have put together on how to start and grow an online business. The SPI All-Access Pass is an incredible value that pairs premium courses with a premium community experience. I highly recommend it.
Vincent Pugliese – author of Freelance to Freedom and The Wealth of Connection – teaches aspiring or struggling solopreneurs achieve financial freedom and flexibility through his high-impact. bite-sized, self-paced, and incredibly affordable lessons that guide you along the path to Total Life Freedom.
MailerLite is my go-to email marketing recommendation. It’s feature rich and simple to use. It comes with just about everything you need to launch a marketing campaign – a landing page builder, automations, promotion pop-ups, and even the ability to sell digital products.
I use Sendspark to record and send personalized videos along with project proposals to my prospective clients, but there’s so much you can do with this tool! Capture your screen and share tutorials, automate dynamic outreach messages, request testimonials from happy customers – you name it. And the best part? You can use it for free!
Hubspot offers a whole suite of sales and marketing tools, and you can get started for FREE. Their CRM, live chat, meeting scheduler, email tracker, and other tools can be used free of charge – and if you want to upgrade your plan to unlock more features like email automation, they are currently running a new customer deal that surprisingly affordable!
CAUTION: May cause Acute Shiny Object Syndrome. Appsumo is a giant marketplace where you can score deeply discounted lifetime deals on software and other business tools. I’ve found some real gems and saved a ton of money on software subscriptions over the years (but I’ve also spent quite a bit of money on some tools that I don’t use anymore). Shop with discernment!
If you are interested in video podcasting or otherwise record video interviews, check out Riverside.fm. Record crystal clear video calls, and then automatically edit, transcribe, and even clip up your video for social media.
Recut has saved me HOURS on each of my video projects. Load up a video clip and Recut will automatically clip out all of the silence and “ums” and allow you to export a pre-cut timeline to the editor of your choice. It’s a simple app, but it’s an invaluable part of my workflow.
MotionVFX makes some of my favorite video editing plugins. If you are a video content creator, check out their catalog of powerful plugins and templates for Final Cut, DaVinci Resolve, and Adobe.
Photoshop is awesome, but it’s expensive. If you’re a designer by trade, it’s certainly worth the investment, but if you only use the software occasionally, there’s a better option. Affinity Photo, Affinity Designer, and Affinity Publisher are powerful Adobe alternatives that more than get the job done and – check this out – don’t require a subscription.
Moxie is my new favorite business management tool. In addition to your standard features such as sending proposals, invoices, time tracking, and recurring payments, Moxie sets itself apart with appointment scheduling, a support ticket system, client portals, and even a virtual business phone add-on. And it costs less than most other options on the market.
Incfile is an easy an affordable solution for forming an LLC or other business entity. Their core service is free, but they offer a number of different packages
Formations saves me so much time and money by handling my bookkeeping and all of the other nitty-gritty work that goes into to staying compliant an S-corp. The tax savings I’ve unlocked with my S-corp election more than pays for the service.
You need a business bank account. Relay Financial offers one of the best. Zero fees, no minimum balance requirements, and a TON of awesome features – especially if you’re a fan of the Profit First method.
Bonsai makes back office tasks easy – if not down-right delightful. Bonsai has a beautiful interface and offers a full suite of tools for invoicing, sending proposals, tracking expenses, and more.
Build your website
Squarespace is one of the easiest and fastest ways to get up and running with a business website. Build something simple or something advanced like an e-commerce or membership site.
Hostinger offers solid shared web hosting at a great price. Tip: Spring for the “Business” plan (just $1 more than the Starter plan) to unlock daily backups, a staging environment, and caching tools (for a nice performance boost)
WPMU Dev offers premium WordPress hosting, a suite of premium plugins, and access to a great tech support team. This is my go-to hosting solution and I especially recommend it if you manage multiple websites, and ESPECIALLY recommend it if you manage multiple websites for different clients.
Flywheel is another great option for managed WordPress hosting. It’s a nice solution for both agency’s managing multiple client sites (I really like the free Demo Site feature!) and for businesses who want snappy hosting and access to a great support team.
Elementor makes building WordPress websites easy. A free version is available, but the Pro version is well worth it as it unlocks a ton a great features and professional templates. Elementor also offers cloud hosting optimized for WP and Elementor.
Disclosure of Material Connection: Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, we will receive an affiliate commission. Regardless, we only recommend products or services we use and believe will add value to our readers. We are disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.